Still Not Investing
30 01 2012Still not sure how brands are not looking into mobile and video — is it because it takes time to produce? is it because they feel a video needs to be create/edited like an Oscar winning film?
eMarketer Daily shared this information this morning:
Brands Continue Limited Mobile Site Offerings
Smartphone usage is quickly becoming more the norm than the exception, and consumers expect anytime, anywhere access to websites—including brand and retail offerings. But many marketers are still offering only limited functionality and options on mobile-optimized websites and marketing materials –

Why are you not giving your user a quick, 30 second product video?? We have the ability these days (with technology) to be in every customers hands EVERY SINGLE DAY! Look at it this way your user has invested in a “billboard” — a moving, glued to their hands kind-of-a-billboard. All you have to do is produce a 30 second video with daily tips or tell us a personal brand story.
My takeaway tip: S3 – Simple, Short and Several.
Start with http://tout.com/ << Your brand MUST at least start here!!
Comments : No Comments »
Categories : Hear Me Out


















